Unified Founder and CEO Samantha Cuellar Rahman, MBA is a healthcare marketing professional with extensive experience developing and executing strategic marketing campaigns that elevate brand visibility and strengthen patient engagement. She has led marketing initiatives across multiple healthcare organizations, overseeing digital, traditional, and social media strategies while partnering with a wide range of medical specialties to expand organizational reach and impact.

Samantha also brings leadership experience from her service on the board of directors for a health center committed to providing care regardless of a patient’s ability to pay.